An elevated take on a P.F. Flyers classic, The All-American Luxe redefines Boston’s most famous basketball sneaker.
We’ve swapped traditional canvas with rich, full-grain leather that gains character with every step. Tonal colorways, minimal branding, and a refined appearance guide our modern reinterpretation of this Boston basketball court classic.
The All-American Luxe is designed for those who appreciate craftsmanship, restraint, and timeless aesthetics with a healthy dash of sneaker history.
Redefining Boston’s Most Famous Basketball Sneaker
Our connection with Boston goes back decades.
In 1958, we signed a historic partnership with Celtics legend Bob Cousy, making him the first professional athlete to endorse a shoe company.
Over the next few seasons, Cousy cemented his Celtics legacy by leading the Celtics to multiple championships.
Because of our partnership with Bob Cousy, our All-American became part of the culture of the golden age of basketball. It was a symbol of effort, endurance, and effortless cool. On and off the court, The All-American solidified its place in American sneaker lore and Boston sports history.
Today, we’re headquartered in Allston, and Boston’s history, culture, and community continue to influence every sneaker we craft.
The Luxe Edition: Heritage with Purposeful Refinements
The All-American Luxe, available as a high-top or low-top sneaker, carries the same DNA of the original while being reimagined for a new era.
Premium leather uppers, tonal colorways, and minimal branding add elevated authenticity to a classic silhouette.
This edition honors its heritage while embracing restraint. We didn’t want to redesign The All-American: we wanted to redefine it.
Every detail serves a purpose:
- Full-grain leather construction adds richness and durability
- Tonal contrast elements highlight structure without shouting for attention
- Posture Foundation Insole delivers all-day comfort and support (the same technology that made the original a performance icon on Boston basketball courts)
- A sea salt rubber outsole anchors the look, balancing clean lines with natural texture
- High-top or low-top silhouettes bring versatility for everyday wear
Chosen for effortless versatility, neutral colorways like Black/Sea Salt and Taupe/Sea Salt complement everything from jeans and a T-shirt to wool pants and a trench.
Past generations wore The All-American sneaker for the big game. Today’s wearers reach for the Luxe for everyday life. The All-American Luxe is designed to look as sharp with flannel and denim as it does with a tailored suit.
Walking Through History in the South End
Every P.F. Flyers sneaker tells a Boston story. We’ve grown up in the craft, culture, and community of Boston.
It just felt right to tell the story of The All-American Luxe in Boston’s South End.
The South End is defined by its balance of history and evolution. Red brick and brownstone charm stand alongside creative studios, galleries, and small businesses.
That same balance defines The All-American Luxe. A combination of sports heritage and quiet sophistication, The All-American Luxe is at home on South End streets.
It’s a sneaker that feels right walking Tremont Street or stepping into a quiet corner café. Just as the South End has evolved over time, The All-American Luxe represents progress: an evolved take on an original icon.
The All-American Luxe Sneaker: Available Now
The original All-American made its name on the basketball courts of the 1940s and 1950s, helping put P.F. Flyers on the map as performance footwear.
Today’s All-American Luxe is an evolution of a classic: like the South End of Boston, there’s plenty of the original character to love, with thoughtful modern refinements to make that history easier to appreciate today.
Shop The All-American Luxe collection today.
